How Nordic B2B companies use AI in digital sales 2026

New report! AI in B2B Digital Commerce: From Pilot to Execution

AI is moving from experimentation to becoming a central part of digital sales and commerce. But how far have B2B companies come, and what does it take to turn AI potential into real business value?

Based on insights from over 900 decision makers across the Nordics, Litium’s latest AI report explores how companies are using AI, the impact it is having, and what drives successful adoption.

You’ll learn:

  • How AI is shaping digital sales and commerce
  • How companies are using AI in digital business and customer experience
  • What business impact AI is delivering
  • The gap between AI use and formal guidelines
  • What drives successful AI adoption

Download the free report to discover how B2B companies are moving AI from pilot projects to execution. 👉

 

Download the report

About Litium
Litium provides a cloud-based platform for digital commerce that helps companies within both B2B and B2C to accelerate their sales. We call it Limitless Commerce.

Born out of Sweden, Litium is an established product company, today used by customers across the Nordics, US and UK selling globally. The extended Litium family consists of more than 30 certified Solution Partners.

A fast and highly flexible platform for growth. Litium provides the freedom to run as a full suite with PIM, CSM and Commerce, or with a composable approach, using the modules of choice, headless and best-of-breed.

Trusted by high-performing customers such as BE Group, Lindex, Tingstad, Jollyroom, TapWell, PG Tech, Revolution Race among others. Litium is listed on the Nasdaq First North Growth Market in Stockholm, Sweden.

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