Restructuring for success

In the competitive landscape of skincare and cosmetics, Dermosil has emerged as one of the leading brands in the Nordics. With a direct-to-consumer model, the company relies heavily on its e-commerce platform to drive sales and engage customers. In late 2023, Dermosil started a journey to restructure and improve its online presence, resulting in the launch of a brand-new website built on the Litium platform.

Leveraging flexibility and innovation for continued growth

By leveraging the flexibility of a headless architecture and capturing the capabilities of the Litium platform, Dermosil was able to meet its high standards for innovation and performance. The new website boasts lightning-fast speeds and a host of tailored features.

Furthermore, the website's expansion to four markets underscores Dermosil's commitment to growth and accessibility including group ordering and the Dermosil Club loyalty program, enhancing the overall customer experience, and fostering brand loyalty.

“The flexibility in Litiums platform makes us able to adapt to the evolving landscape of e-commerce and at the same time it is easy to integrate to other vendors that are important for us to drive our business” says Rasmus Backlund, CDO & Partner at Dermosil.

Dermosil_website

The solution was built together with Cloudnine and Dermosil has in addition to Litium used Voyado for customer management, a customized loyalty program and Klevu for search and recommendations.

Real results that speak for themselves

“We are incredibly proud of our new site. The metrics talks for itself and reflect the tangible benefits of our investment in design and technology, positioning the brand for continued growth and success in the competitive skincare market” Rasmus continues.

Dermosil's new website has made a big difference. They've seen:

A 12% increase in conversion rate
A 22% rise in average order value
A staggering 213% improvement in website speed compared to the previous iteration

This shows that Dermosil's investment in technology and design has really paid off, helping them grow and succeed in the skincare market.

Partner

Cloudnine

About Dermosil

Our story began in 1983 in Korsnäs, situated on the coast of Ostrobothnia, and Dermosil’s first body lotion saw the daylight in 1988. The product was at first sold to hospitals for patient use, but our cream for sensitive skin quickly became a favorite among the hospital staff. Soon we got calls from all over the country from people asking how they could get the Original Body Lotion. In that moment, Dermosil’s concept was born, and our skin-friendly journey started.

Ever since, we have developed gentle products for skincare, haircare, and makeup. Our range now has over 400 products. Our products are true to their healthcare heritage, and the Classic line is still our customers’ beloved favorite.